
Overview
Chocolate Starfish powered on to the Australian music scene in the early 1990s and quickly established themselves as an influential force with their cover of Carly Simon’s ‘You’re So Vain’, their original hit ‘Mountain’ and the perennial favourite ‘Four Letter Word’.
They wholeheartedly earned their reputation as one of Australia’s best live bands of the 90s, boasting two Top 10 albums and six Top 50 singles.
Twenty-five years later, Chocolate Starfish is still igniting the stage, this time on a national tour celebrating Meatloaf’s classic album Bat Out of Hell.
“The fish’ engaged Himy Creative to help develop their online marketing strategy in anticipation of their national tour, with a heavy emphasis on marketing strategy and digital content creation for Social Media and TV.
Himy Creative continues to work alongside Chocolate Starfish as they tour in 2023, supporting each show with targeted social media advertising, email marketing and video production.
CLIENT
Chocolate Starfish
BRIEF
Develop a digital marketing strategy and supporting digital content to promote 2023 National Tour and increase ticket sales.
WHAT WE’VE DONE
Digital marketing strategy
Social Media Ads
TVC and Radio advertising
Video Production
Audio Production
Graphic Design